The legal industry is more competitive today than it has ever been in the past. Law firms are turning to search engine optimization, Internet marketing and social media to build better brand awareness. Along with virtually every other sector of the economy, the field of law requires a shift in consciousness of sorts when it...
1. SEO & SEM:
Search engine marketing (SEM) is the overall practice of marketing your products or services through search engines whether through paid search or organic search. Search Engine Optimization (SEO) is the practice of optimizing websites in order to rank organically in search engines.
A Search Engine...